Miami Beach Web Developer Launches Web 3.0 Front-End Development Firm

Miami Beach web developer Bruce Arnold Raises the Hood (and the Bar) on iPad-Ready Website Front-End Development.

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Apple Computer sold over 14 million iPads in 2010. They expect to sell 60 million more in 2011, and many of those will be for business use: According to AppleInsider.com, “Over 65 percent of the Fortune 100 are already deploying or trying the iPad, including Procter & Gamble, Lowes, NBC Universal and Hyatt.” Introduced just last January, the iPad has defined the tablet computer and ushered in a growing wave of web browsing devices or “user agents” optimized for viewing web pages with Flash-free, W3C-compliant HTML5 and CSS3 source. Profit is Apple’s motive, of course, but their standards-based mandate is consistent with the requirements of the rapidly unfolding Semantic Web initiative or “Web 3.0″. For online marketers and enterprises similarly motivated, “Web 3.0 Readiness” will be the key to visibility, accessibility and success on the Semantic Web, and this month Bruce Arnold launched “Web3.0DesignMiami.com” to deliver just that.

Based in Miami, seasoned South Florida designoper (web designer and front-end developer) Bruce Arnold has focused on “web design with results in mind”(tm) since 1997. Through legacy website PervasivePersuasion.com, his web design boutique has been promoting World Wide Web Consortium (W3C) standards compliance and producing W3C-validated web pages since 2005. Their eBusiness and eCommerce web marketing solutions evolved through Web 2.0, and they made their formal transition to Semantic Web design with the introduction of WebReDesignMiami.com in 2009. They now bolster their commitment to delivering results-oriented websites ready for “what’s next” with Web3.0DesignMiami.com, an avant-garde dark template site that both defines and demonstrates heavyweight standards-based Semantic Web front-end development:

Developed using PHP for the LAMP platform and consisting entirely of Flash-free tableless HTML5/CSS3 source, every web page at Web3.0DesignMiami.com passes all seven tests of Web 3.0 Readiness including not only basic tests of W3C compliance regarding content (HTML5) and format (CSS3) but also behavior (Unobtrusive Javascript), accessibility (WAI/WCAG/Section 508), semantics (e.g. search-friendliness), syndication (RSS) and links (URLs). The razzle-dazzle of Adobe Flash–not viewable using iPads and other user agents–is supplanted by VA4Most.js(tm) embedded video and audio, jQuery-powered page load/unload and image animation, and multiple asynchronous page updates (e.g. random client kudos and relevant Twitter streams) via jQuery/Ajax (Asynchronous Javascript and XML). Primary navigation is exclusively search-friendly CSS, and a four-way eCommerce payments infrastructure including PayPal, 2Checkout, Góógle Checkout and Amazon Payments is integrated into the website template.

“Our objective with Web3.0DesignMiami.com is to ‘raise the hood’ on Web 3.0 for our clients and ‘raise the bar’ on front-end development for our competitors,” Bruce Arnold explained. “Most business professionals understand that marketing websites can’t generate leads and eCommerce sites won’t book sales without qualified traffic. What many have yet to grasp, however, is where that traffic will come from as the Semantic Web evolves. [It will be] generated by broad accessibility–across not only conventional web browsers but standards-based user agents like the iPad–coupled with high visibility in both search engines like Góógle and Bíng and social media like Fakebóók and Twitter. Those attempting to achieve or maintain either relying on non-compliant templates or Flash-dependent websites will be pushing the boulder uphill and spending a fortune on long-term search marketing or pay-per-click ad programs as they go.”